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MANY THOUSANDS of young people across the UK will face their first ever selection interviews as they set out to organise work experience placements for themselves. Most will be unfamiliar with how to prepare for an interview and what tactics they might employ to ensure they create the best possible first impression.

So: you’re motivated, reliable, efficient, passionate and committed? Great words to use when you’re trying to persuade someone to hire you. But guess what? The last candidate was motivated, reliable, efficient, passionate and committed. And the one before. Get the idea? These are great words, and they crop up all the time in job descriptions. But if everyone claims these attributes, what hope do you have of actually proving that it’s you the interviewers should be favouring?

Hard one, isn’t it.